Don’t Let Revenue Slip Away!

5 Sales Gaps Hotels Overlook

How to Fix Them Without Hiring Full-Time Staff

Most hotels don’t struggle because there’s no business, they struggle because business is slipping through the cracks. Sales gaps happen when there's no one fully dedicated to identifying, nurturing, and converting opportunities.

Whether your in-between hires, understaffed, or just stretched too thin, every unreturned RFP or ignored account is revenue left on the table. 

5 -Sales Gaps Costing Your Hotel Business 

1. Unanswered RFPs and Missed Leads

Your inbox isn’t empty, your response time is just too long. When RFPs sit unanswered or follow-ups fall off, group business goes elsewhere.

• Fix It: A dedicated remote strategist can manage your RFP pipeline in real time, responding quickly, following up persistently, and converting leads into bookings. 
  

2. Dormant Accounts with Follow-up

Past clients don’t always walk away they just drift. Without a clear reactivation strategy, you’re losing these easy wins.

• Fix It: Consultants can revive your dormant accounts with personalized outreach, offering seasonal deals, rebooking options, and site visit invitations.

3. No Strategy for Midweek Base Business

You’re busy chasing big group leads, but what about Tuesday through Thursday? Midweek gaps drain profitability fast.

• Fix It: Sales Key consultants identify and target local, extended-stay, and crew business to keep your base business strong even without the big blocks. 

  4. Underused Meeting & Event Space

You have the space, but no one to sell it. Local organizations, small business groups, and social events are passing you by.

• Fix It: We build hyper local campaigns and outreach lists to maximize your meeting space even for small events that drive big revenue.

5. Your GM Is Acting as the Sales Director

They’re doing everything and that means sales suffers. Without focused sales activity, momentum stalls and competition wins.

• Fix It: Our transitional and remote consultants step in immediately, giving your GM relief and your sales strategy a reboot without the delay or cost of hiring full-time.

Your Next Step

Review your hotel metrics and compare them to your comp set. Take a deep dive to understand and Identify opportunities to shift the share from your competitors to improve your overall performance.

Happy Reading!